Friday, May 15, 2020
Changurace Change Races at the Snap of a Finger!
Imagine you had a long day at work. You came home, took a nice bath and decided to catch up on your favorite show. Ten minutes into the show, a commercial comes on. It was an advertisement for McDonalds. The commercial shows three adorable yellow minions from Despicable Me sitting at the fast food restaurant with McChicken Nuggets on their tables. You thought to yourself, ââ¬Å"Wow, seriously McDonalds? Lame.â⬠and proceeded to switch to another channel with a different commercial on air. This advertisement shows an attractive woman taking a bite from a plumped up, juicy burger with a thick slice of meat, delicious melted cheese and ketchup dripping from it. Throughout this forty-five seconds commercial, the camera closes up on the woman from multiple perspectives to show her chewing and licking ketchup off her finger. It caught your attention and lead you to imagine yourself gobbling up the giant burger. At the end, you turned off the TV and decided to drive to Carlââ¬â¢s Jr for a meal without the realization that Carlââ¬â¢s Jr had successfully manipulated you into buying their food. Changurace promotes fraud, encourages dishonesty and manipulatively sells their product through the usage of offensive and widely believed ethnic stereotypes in America. Changurace is a medical product that claims to give an individual of any race the ability to transform into a different person of another race by choice at any time and anywhere he or she desire. The intended audience for this product
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